BEHIND THE DESIGN
The design takes a clean but playful approach, pairing bright, sun-inspired colors with soft, animated illustrations.
These small visual elements — not quite characters, but curious little objects — bring a sense of lightness and spontaneity.
The packaging is meant to feel fresh, calming, and easy on the eye, just like the balm itself.
Photography for the project centers around a relaxed, beach-based mood, grounding the product in the environment it was made for.
ILLUSTRATIONS
SÓL
DETAILS
SÓL
Sun Ritual Balm
SÓL is a multi-use balm created for moments of post-sun calm. Made with a blend of botanical extracts, sea minerals, and antioxidant-rich ingredients, it’s designed to nourish and soothe the skin after long hours in the sun. It’s genderless, vegan, and full of good stuff — think of it as a daily ritual for anyone who craves a bit of balance and hydration, especially after the beach.